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Sweet Grown Alabama / Brand Campaign / Documentary

The Brand Story. The Farmers Behind It.

A Campaign for Sweet Grown Alabama with This Is Alabama, Combining Narrative Production and Farm Stories.

Client
Sweet Grown Alabama
Production
Brand Campaign / Documentary
Our Role
Video Production

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Narrative ShootCampaign Foundation
3 DaysFarm Interviews and Footage
SoutheastProduction Locations

01 / The Challenge

Connect a Brand to Its Community.

The campaign needed a clear brand narrative and the perspectives of the farmers it represents.

02 / Our Approach

Pair Narrative with Documentary.

A dedicated narrative shoot established the campaign’s direction. Three days of farm interviews and supporting footage across the Southeast added community voices.

03 / The Delivery

A Campaign Rooted in Real Farms.

The final work combined a brand-level narrative with farmers telling their own stories.

01

Narrative Production

A dedicated shoot for the campaign story.

02

Farm Coverage

Interviews and supporting footage on location.

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