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Big Green Egg / Product Walkthroughs / Recurring YouTube Content

One Production. More Ways to Show Up.

Hosted YouTube Videos. Short-Form Content. New-Product Photography. From Pre-Production to Delivery Within One Week.

Client
Big Green Egg
Production
Recurring YouTube Content & Product Photography
Our Role
Production, Editing & On-Camera Brand Ambassador

Official Big Green Egg video. Playing connects to YouTube.

3–5 MinutesCore YouTube Video Format
2–3 ShortsPer Core Video
1 WeekPre-Production Through Post-Production

01 / The Challenge

Keep the Channel Moving. Make Every Production Count.

Big Green Egg needs recurring content that helps its audience understand the products and put them to use. That means clear demonstrations for YouTube, short-form pieces for additional touchpoints, and photography that shows new products in detail.

The brief is about consistency and output: produce a useful core video, extend it into more content, and move from pre-production through post-production within a week.

02 / Our Approach

A Production Partner. A Familiar Face.

Aaron Wilhite, founder of Birmingham Creative, hosts the videos and serves as an on-camera brand ambassador for Big Green Egg. His role connects the production behind the camera with the product guidance in front of it.

We build each 3–5 minute core video with 2–3 short-form pieces in mind. Pre-production, filming, and editing work toward one coordinated delivery, giving the brand more usable content from the same production cycle.

03 / The Delivery

Long-Form, Short-Form, and Still Photography.

The ongoing partnership delivers YouTube videos and their short-form counterparts within one week from pre-production through post-production. Product photography, including imagery of new products, is also featured on Big Green Egg’s website.

01

Hosted YouTube Videos

Presenter-led product guides with Aaron Wilhite on camera, supported by Birmingham Creative’s production and editing.

02

2–3 Short-Form Pieces

Additional pieces for every 3–5 minute core video, extending each production into more publishing opportunities.

03

New-Product Photography

Photography of new products, with Birmingham Creative’s product imagery featured on Big Green Egg’s website.

The Published Films

Practical Guides. A Recognizable Voice.

50.2KBig Green Egg YouTube Subscribers

Public Big Green Egg channel subscriber count as of September 29, 2026, shown as rounded by YouTube. This describes the channel’s audience, not subscriber growth attributed to our work. The published examples below vary in length.

Quick Light Kit

6:14 · Product Guide

YouTube ↗

Troubleshooting Basics

3:48 · Product Guide

YouTube ↗

Temperature and Vent Control

3:08 · Product Guide

YouTube ↗

Lighting the Big Green Egg

3:00 · Product Guide

YouTube ↗

Gasket Replacement

3:11 · Product Guide

YouTube ↗

Pizza Wedge

1:48 · Product Guide

YouTube ↗

Your Next Production

Make More of Your Next Production.

Let’s plan a recurring content rhythm around your products, your audience, and the places you need to show up.

Let’s Plan Your Production